I know what you’re thinking:
"Booths at online events suuuuuuuuck."You’re right! It’s the very reason we created this show. I need ServiceMonster to have a booth at a great, annual, online trade show. The only problem is, I don’t see the associations creating one anytime soon. While in a sucky virtual booth at another event, we decided to leverage our large online audience of cleaners and prior event experience to build the best virtual event for the cleaning industry.
This is a
LIVE ONLY show. Too many people miss live social interaction and real-time booth visits aren’t a priority when the attendee can watch the lectures 6 months after the show. Also, it’s only $1,000 for brand and booth access (with a 50% discount for MarketPlace vendors) which will greatly help us build this event.
This isn’t a money-grab for us. In fact,
51% of all profits will be going to The Children’s Heart Foundation. The remaining 49% goes to the next show.
Some key points for you:
1. Demographic: Carpet Cleaners, Window Cleaners, Pressure Washers, House Cleaning Services
2. Cost: $1000 (50% discount for MarketPlace vendors)
3. Attendees: 250 - 500 (our best estimate)
We all know the game. Event coordinators can’t help but boost the numbers. I won’t do that. We are targeting 500 live attendees. We regularly have webinars with 250+. The 22 speakers are the best in the industry and our combined marketing power should generate a lot of awareness. The truth is, I don’t know how many will show up. I do know that it will only grow with each speaker, vendor, and personality that is a part of the show.
Cheers,
Joe Kowalski
CEO, ServiceMonster