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Effective Social Strategies for Service Businesses: (6) Case Studies
We interview business owners who have used social media to accomplish a goal or capture attention to deliver value.
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Joe Kowalski
December 30, 2016
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Social Media
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Effective Social Strategies for Service Businesses: (5) Using Facebook
Learn the key elements of a successful Facebook strategy for your business. Understand the importance of maintaining relevant likes on your page, creating visually appealing content, and utilizing Facebook insights to measure effectiveness.
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Joe Kowalski
December 30, 2016
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Social Media
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Effective Social Strategies for Service Businesses: (4) 7 Social Strategies
Learn about 7 kinds of social media strategies and their impact on business growth.
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Joe Kowalski
December 30, 2016
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Social Media
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Effective Social Strategies for Service Businesses: (3) Social Platforms Overview
Learn about the social platforms you need to master when building an effective social strategy for your business.
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Joe Kowalski
December 30, 2016
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Social Media
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Effective Social Strategies for Service Businesses: (2) Concepts
Learn about leveraging different channels, creating attention-grabbing content, utilizing hashtags, understanding volatile content, and embracing the shift from push to pull advertising.
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Joe Kowalski
December 30, 2016
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Social Media
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Effective Social Strategies for Service Businesses: (1) Introduction
Joe Kowalski, CEO of ServiceMonster, shares his expertise on social media marketing, emphasizing the need for businesses to manage their own social media presence.
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Joe Kowalski
December 30, 2016
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Social Media