Ultra Shine’s Organic Leads Jumped 25% Thanks to a ServiceMonster Growth Website

If you're stuck with an outdated website, leads are trickling in, and your agency isn’t delivering, Ultra Shine Cleaning’s story might just be the inspiration you need.

Located in Riverside, CA, Ultra Shine Cleaning offers professional interior and exterior cleaning services for both residential and commercial clients. With a strong reputation for carpet, tile, and window cleaning, owner Mark Castillo knew his online presence needed to match the quality of his work. But his previous agency wasn’t moving the needle.

That’s when Mark turned to ServiceMonster Growth Websites and Digital Marketing.

View the Full Case Study

The Problem: A Great Business Held Back by Its Website

Despite offering an extensive range of cleaning services—from LVP floor care to solar panel cleaning—Ultra Shine Cleaning faced these persistent issues:

• An outdated website that didn’t reflect their professionalism
• Low lead generation, especially through organic search and Google LSAs
• No local search strategy to capture business in target cities like Corona and Riverside
• An underperforming marketing agency
• A desire to invest in paid ads without a reliable system for tracking ROI

“I’ve always wanted to work more on the site… I know with your website and your team, it's gonna help me get to work in those areas.” - Mark Castillo, Owner of Ultra Shine Cleaning

The Solution: Growth Websites + Strategic Digital Support

Mark partnered with the ServiceMonster Growth team to overhaul Ultra Shine’s digital presence. Here’s what was delivered:

• Modern, SEO-Optimized Website – Built to convert and mobile-friendly
• Localized Service Pages – Custom content targeting cities like Riverside, Corona, and other nearby areas in his region
• Lead Capture Integration – With the ServiceMonster Lead Center, follow-ups are seamless with his ServiceMonster Growth Website
• Google LSA Optimization – Ensuring their ad budget generated real leads
• Dedicated Support Before and After Launch – Flexible onboarding during the build, plus ongoing strategy meetings to review traffic, leads, and growth with a Customer Success Manager.

“Our Growth Onboarder did an amazing job on my website, and I really enjoyed working with her. She was very accommodating with my work schedule—even though she was 3 hours ahead in her time zone.” - Mark Castillo, Owner of Ultra Shine Cleaning

The Results: Real Growth, Measurable Impact

Since the new website launched on October 28, 2024, here’s what Ultra Shine Cleaning has experienced in the first five months of 2025 compared to last year:

• ‍✅ +51% organic website traffic
• ‍✅ +214% Local Service Ad leads
• ‍✅ +25% total organic leads

Ultra Shine isn’t just seeing better metrics; they’re getting more calls, more leads, and more business in their key service areas.

Ready to See Results Like This?

If you want your website to do more and start pulling in leads like Ultra Shine, it's time to make the switch. Get a demo of a ServiceMonster Growth Website, so you have a website and marketing strategy that actually grows your business.